Toyota named best car brand in 2022 Interbrand ranking (2023)

Toyota has been named the top automotive brand in the Best Global Brands 2022 listing by US brand consultancy Interbrand.

(Video) Top 15 Best Global Brands Ranking (2000-2021)

The Japanese automaker was sixth overall in the list announced on November 3, with consumer electronics giant Appleplacing first overall for the tenth consecutive year.

Luxury firms and technology-based retailers dominated the top brands in the annual list of 100 global brands, with Microsoft placing second ahead of Amazon, Google and Samsung.

Mercedes-Benz was the second-highest car brand in 8th place and the only other automotive company in the top ten.

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The remainder of the top 10 companies are: Coca-Cola, Disney and Nike and the top 10 brands make up 53% of the total value of the entire table.

Microsoft, Tesla and Chanel have seen the greatest year-on-year percentage growth, all increasing brand value by 32%.

For the first time the average brand value of Best Global Brand has reached over $3-trillion (R54.8-trillion), a 16% rise from 2021 and the fastest rate of brand value growth ever recorded.

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Interbrand has been researching and analysing the world’s most valuable brands since 1999. The top 100 are included in the annual “Best Global Brands” study, which examines candidates according to financial performance of the brand’s products or services, role of the brand in the purchase decision process, and strength of the brand with regard to securing future corporate earnings.

To be included in Best Global Brands, a brand must be global, and least 30% of revenue must come from outside the brand’s home region.The brand must have a significant presence in Asia, Europe, and North America.

Other car brands in the top 100 included Tesla (12th), BMW (13th), Honda (26th), and Hyundai (35th).

(Video) Top 15 Best Global Brands Rankings (2000-2020)

Below is a breakdown of every car manufacturer that made the list:

Interbrand’s best car brands for 2022

  1. Toyota (6th)
  2. Mercedes (8th)
  3. Tesla (12th)
  4. BMW (13th)
  5. Honda (26th)
  6. Hyundai (35th)
  7. Audi (46th)
  8. Volkswagen (48th)
  9. Ford (50th)
  10. Porsche (53rd)
  11. Nissan (61st)
  12. Ferrari (75th)
  13. Kia (87th)
  14. Land Rover (98th)
  15. Mini (99th)


Who has the best ranking in Interbrand? ›

Apple holds onto the number one position for its 10th consecutive year, while Microsoft has moved up into second place, overtaking Amazon.

Where does Toyota rank among car manufacturers? ›

Global Automotive and Mobility Rankings 2022
1Toyota170 170 170
2Mercedes-Benz153 153 153
3BMW123 123 123
4Audi95 95 95
6 more rows
Apr 5, 2022

Is Toyota a top brand? ›

Along with durability, Toyota vehicles are known for having impressive resale value. According to Kelley Blue Book, the Toyota brand is ranked as having one of the highest resale values. Safety is also another critical factor to consider when purchasing a vehicle, and Toyota makes that a top priority.

What are the 5 most trusted brands in the world? ›

  • Visa 1. NET TRUST: +53.09.
  • PayPal 2. NET TRUST: +48.13.
  • Mastercard 3. NET TRUST: +40.78.
  • Credit Karma 4. NET TRUST: +35.46.
  • Google Pay 5. NET TRUST: +32.34.
  • USAA 6. NET TRUST: +30.15.
  • Western Union 7. NET TRUST: +29.32.
  • Discover 8. NET TRUST: +29.22.

What are the top 3 best cars? ›

The winners: Cars
  • 2023 Honda Civic. Best Compact Car. Finalists: Mazda Mazda3, Toyota Corolla.
  • 2023 Chevrolet Bolt. Best Electric Car.
  • 2023 Hyundai Elantra Hybrid. Best Hybrid Car. Finalists: Toyota Camry Hybrid.
  • 2023 Kia K5. Best Midsize Car. Finalists: Toyota Camry.
  • 2023 Kia Rio. Best Subcompact Car.

Which Toyota is the most reliable? ›

The Toyota Corolla Hybrid is ranked as the most reliable vehicle overall.

Why Toyota is the best brand? ›

Toyotas are for families and lifestyle

A big part of what makes Toyota such a popular brand for used car buyers is its focus on family values. It makes a massive range of models that are perfect for family buyers: affordable, fuel efficient, spacious and easy to drive.

Which car is No 1 in world? ›

Top 10 cars in the world - Overall
NameTop Speed0-100 kmh
Ford GT348 kmh/216 mph3.3 seconds
Lamborghini Aventador SVJ350 kmh/217 mph2.8 seconds
Aston Martin Valhalla354 kmh/220 mph2.5 seconds
Bugatti Chiron Super Sport 300+482.80 kmh/300 mph2.4 seconds
6 more rows

Is Toyota the best car brand in the world? ›

Toyota has been named the top automotive brand in the Best Global Brands 2022 listing by US brand consultancy Interbrand. The Japanese automaker was sixth overall in the list announced on November 3, with consumer electronics giant Apple placing first overall for the tenth consecutive year.

What is the number 1 car in America? ›

The Honda Accord claims the top spot on the list of the most popular cars in America in 2022.

Is Toyota the best for quality? ›

High Quality Starts with the Customer

Every vehicle at each Toyota factory around the world undergoes thousands of rigorous checks to ensure top safety, performance, and quality – Toyota has demanding standards for each vehicle driving off its production line.

What is the luxury brand of Toyota? ›

First and foremost, Toyota's luxury brand is Lexus, which features a full lineup of sedans, SUVs, coupes and hybrids. However, there are a few Toyota models including the Avalon and the Land Cruiser, which have been considered luxury vehicles as well.

Is Toyota a better brand than Honda? ›

Toyota typically wins in reliability while Honda has stronger safety ratings according to Automotive News. Toyota and Honda often rank high in the annual Consumer Reports' Auto Reliability Survey, beating out other automakers such as Mazda, Ford, and Chevrolet.

What are the top 3 brands in the world? ›

A Full Breakdown of the Most Valuable Brands
1AppleUnited States
2AmazonUnited States
3GoogleUnited States
4MicrosoftUnited States
6 more rows
Oct 27, 2022

What are the five top brands? ›

As of 2022, Amazon was ranked as the second most valuable U.S. brand, with a brand value of around 350.3 billion U.S. dollars. Tech giants Apple, Google, and Microsoft as well as the retailer Walmart completed the top five most valuable brands in the United States that year.

What is the best brand of all time? ›

The World's 100 Most Valuable Brands and When They Were Founded Transcript
RankCompanyYear Founded
75 more rows

What is the most trusted brand in USA? ›

Overall, Amazon was the most trusted brand by all generations in a study by Clarify Capital, which surveyed over 1,000 Americans about their opinions about different industries and specific brands.

What is the most trusted brand? ›

Who do you trust? The brands Band-Aid, CVS CVS, -0.48% , Lysol, Clorox CLX, +9.77% and Visa V, +0.25% are among the most trusted in the United Stated, according to new polling data from Morning Consult.

What brand has the best reputation? ›

How is Brand Reputation Measured?
2021 RankCompanyOverall Reputation
#2Honda Motor CompanyExcellent
6 more rows
Jul 27, 2021

Which car is best for life? ›

The average age of a car on U.S. roads rose to a record 12.2 years in 2022.
Top 10 cars with greatest lifespan.
RankVehiclePotential Lifespan (mileage)
1Toyota Sequoia296,509
2Toyota Land Cruiser280,236
3Chevrolet Suburban265,732
7 more rows
Dec 4, 2022

What is the top 5 cars? ›

Best selling cars
  • Ford F-Series.
  • Chevrolet Silverado.
  • Ram 1500/2500/3500.
  • Toyota RAV4.
  • Honda CR-V.
  • Toyota Tacoma.
  • Honda Civic.
  • Toyota Corolla.

What is the most trusted car? ›

What are the most reliable car brands?
  • Lexus. This brand stays at the top, year after year. ...
  • Toyota. Many Toyota models are among the most popular cars worldwide because they are affordable, dependable, and easy to maintain.
  • Mazda. ...
  • Kia. ...
  • Honda. ...
  • Buick. ...
  • Hyundai.
Jun 14, 2022

Which Toyota model is best? ›

These Are Toyota's 12 Top-Rated Models

In fact, for the fourth year in a row, U.S. News named the Avalon the 2022 Best Large Car for Families for 2022 and the 2022 Best Large Car for the Money. We declared the 2022 Toyota Highlander Hybrid the Best Hybrid SUV and Electric SUV for Families in 2022.

Which Toyota lasts the longest? ›

Topping that list is the Toyota Sequoia, which has a potential lifespan of 296,509 miles, according to a new study from The automotive research website analyzed more than 2 million cars to determine which last longest and found that 20 models are able to endure for more than 200,000 miles.

What makes Toyotas last so long? ›

The Bottom Line. Toyota vehicles have exceptional longevity and some of the most reliable engines in the industry. This is due to the company's meticulous approach to design and production. The quality management systems ensure any defects are detected and eliminated before the vehicle is sold to the customer.

What is the most popular Toyota in the world? ›

The top selling Toyotas are the Toyota Tacoma, Corolla, Highlander, Camry, and the RAV4. Two cars, two SUVs, and a pickup have placed highly on both Toyota's own list of top selling vehicles, as well as the overall list of vehicles sold in North America in 2022.

Which is the best SUV in the world? ›

These are 10 of the best SUVs
  • Mercedes G-Class. ...
  • Cadillac Lyriq. ...
  • Range Rover. ...
  • Toyota Land Cruiser. ...
  • Land Rover Defender. ...
  • Ford Mustang Mach-E. ...
  • Hyundai Ioniq 5. ...
  • Ford Bronco.
Dec 22, 2022

What is the 1 selling car? ›

Despite posting its lowest sales since 2012, the Ford F-Series was the country's top-selling vehicle for the 41st year and America's best-selling truck for 46 consecutive years. The Chevrolet Silverado regained its longstanding second-place spot after being outsold by the Ram pickup in 2021.

Which car is the king of cars in world? ›

Rolls-Royce Phantom User Reviews

Excellent car and amazing features with mind-blowing designs, Rolls Royce is one of the greatest cars in the world.

Is Toyota better than American cars? ›

As much as both cars are considered to be reliable, the Japanese-made vehicles are believed to be more reliable than their American counterparts. They have the best track record in terms of reliability. But when reliability is considered, the vehicles itself are not considered but its overall features and returns.

Which Toyota car has least problems? ›

The Toyota Corolla Cross took the top gong as the most reliable model in the report, with a score of 96 out of 100, while the Corolla Hybrid, Corolla, and outgoing Prius were also ranked “well above average”.

Does Toyota have the best engine? ›

Other Japanese auto brands like Honda, Nissan and Mazda are also known for making well-built engines that last longer than the average vehicle. However, Toyota has held onto the top spot as the most reliable for years, stretching back to when they were first introduced to the American market.

What is the best value in a Toyota? ›

2021 Best Resale Value Brand: Toyota
  • 2021 Toyota SUVs. 2021 Toyota C-HR. Starting Price: $22,620. ...
  • 2021 Toyota Cars and Minivan. 2021 Toyota Corolla. Starting Price: $20,780. ...
  • 2021 Toyota Trucks. 2021 Toyota Tacoma. Starting Price: $27,325 (Access Cab) ...
  • 2021 Toyota Hybrids. 2021 Toyota Corolla Hybrid. Starting Price: $24,355.

What is the highest class of Toyota? ›

The top of the luxury lineup for Toyota is the Platinum trim level, which is available on the 2021 Highlander, Sienna and Sequoia.

What is Toyota's fastest luxury car? ›

The Toyota Supra is the fastest car that Toyota has ever produced. It is a Legendary Speed vehicle and can reach 0-60 in just 4 seconds, which is one second better than the Ferrari 458 Italia.

Which is the richest car of Toyota? ›

Toyota car prices in India: The price of Toyota cars in India starts from 6.59 Lakh for the Glanza while the most expensive Toyota car in India one is the Land Cruiser 300 with a price of 2.10 Cr. The newest model in the Toyota line-up is the Urban Cruiser Hyryder with a price tag of 10.48 - 18.99 Lakh.

Why do people prefer Toyota over Honda? ›

The Toyota vehicles also consistently last longer than any Honda. According to statistics based on consumer reports, Toyota is the second most reliable automaker after Mazda, and Corolla is the most reliable model. Honda didn't even make it to the top 10 for average reliability.

Why do people prefer Honda or Toyota? ›

Technically both, but they focus on different things. If you're looking for a reliable vehicle that will last you a long time, go for Toyota. If you're looking for a ride that puts its cargo space and road handling first and foremost, aim for the Honda. Either way, you'll find great car models from which to choose.

Which car brand has least problems? ›

The report found that Lexus and Toyota make the most reliable cars, while Jeep and Mercedes-Benz make the ones you can depend on least. But those rankings reflect an average of all the cars each manufacturer builds. There can still be variation within any one brand.

What is the best international brand? ›

With an increase of 35% since last year's report, Apple retains its top spot on the ranking as the world's most valuable brand, with a total brand value of $335.1 billion.

Is Interbrand a good company? ›

Is Interbrand a good company to work for? Interbrand has an overall rating of 3.8 out of 5, based on over 477 reviews left anonymously by employees. 64% of employees would recommend working at Interbrand to a friend and 61% have a positive outlook for the business.

How does Interbrand rank brands? ›

RBI determinations for Best Global Brands derive, depending on the brand, from one of three methods: commissioned market research, benchmarking against Role of Brand scores from client projects with brands in the same industry, or expert panel assessment.

Who is the best brand strategist? ›

Want to discover, build and expand your personal brand? These are the top 10 experts that you need to follow.
These are the top 10 experts that you need to follow.
  • Leonard Kim. ...
  • Dennis Yu. ...
  • Cynthia Johnson. ...
  • Ryan Foland. ...
  • Nicolas Cole. ...
  • Mark Lack. ...
  • Baruch Labunski. ...
  • Dan Simons.
Jan 24, 2017

What is the best brand in USA? ›

How is Brand Reputation Measured?
2021 RankCompany2021 Score
#2Honda Motor Company81.6
6 more rows
Jul 27, 2021

What is the highest quality luxury brand? ›

The best luxury brands of 2022 are Dior, Michael Kors, Prada, Ralph Lauren, Chanel, Gucci, Yves Saint Laurent, and Nordstrom. Each of these eight luxury brands excels in different areas, such as material quality, fashion design, product variety, or brand popularity.

What is the most respected brand? ›

For the 16th consecutive year, Apple finishes first in our annual ranking of corporate reputation, based on a poll of some 3,700 corporate executives, directors, and analysts. Amazon and Microsoft tied for second.

What is the top 10 brand? ›

Top 10 since 2007 (Kantar)
2017GoogleApple Inc.
2018GoogleApple Inc.
2019AmazonApple Inc.
2020AmazonApple Inc.
11 more rows

What is Interbrand known for? ›

Interbrand has been the world's leading brand consultancy, for over 40 years – having pioneered iconic work and forged many of the brand building tools that are now commonplace. We know that in an age of abundant choice and speed of innovation, customers' expectations are moving faster than businesses.

What is the most powerful brand 2022? ›

In 2022, Apple was the most valuable brand in the world with an estimated brand value of about 355.1 billion U.S. dollars.

Who owns Interbrand? ›

Interbrand is a part of Omnicom Group (NYSE:OMC).

What is a brand Interbrand? ›

Interbrand, a division of Omnicom, is a brand consultancy, specializing in areas such as brand strategy, brand analytics, brand valuation, corporate design, digital brand management, packaging design, and naming. Interbrand has 24 offices in 17 countries. Interbrand Company Stats. As of August 2022.

Which brand has best brand loyalty? ›

For the fifth year running, Amazon has been named the brand loyalty leader in the US. This is per Brand Key's latest annual loyalty study [pdf], which ranked customer engagement and loyalty to 1,260 brands across 112 categories. Rounding out the top five were: Apple, up two spots to #2, for Smartphones.

Who has the most brand loyalty? ›

There's a change at the top of this year's list of brand loyalty leaders, according to Brand Key's latest annual loyalty study [pdf], which ranked customer engagement and loyalty to 1,624 brands across 142 categories. After 5 consecutive years setting the pace, Amazon has ceded top billing to Apple, per the results.

What are the 3 E's of brand? ›

Enablement. Enticement. Enrichment. Those three E's are the very foundation of brand admiration.


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